This tri-fold leaflet was created for ParentApps, a company that specialises in mobile app development and websites for schools across the UK. The goal of the piece was to create an engaging, easy-to-carry print asset for use at education-focused exhibitions and events.

One of the core design decisions was to make the leaflet the

• Portability – Visitors could easily slip the leaflet into their pocket or bag without hassle.
• Brand Alignment – The mobile format subtly reinforces the company’s app-first approach and makes an immediate visual connection to their digital services.

• The cover features mockups of real school apps developed by ParentApps, giving readers a quick, visual snapshot of the product in action.

• ParentApps’ core brand colours were used throughout the leaflet to maintain strong visual consistency with their existing identity and marketing materials.

• A geometric background pattern adds texture and polish, while keeping the overall look clean and modern.

• The call to action is clear and immediate, inviting schools to request a free demo app, supported by visible contact info and a bright CTA button for emphasis.

This piece blends practicality with purpose, offering a memorable takeaway that mirrors both the format and functionality of the very products ParentApps provides.